CBS Deadlines Dead Ahead!

Columbia

Deadlines Loom Ahead!

Okay, not really – you still have some time, but we wanted to get your attention :) .

Columbia Business School has a few different deadlines, each depending on when you plan on starting – in August or in January.

Take note:

• If you are planning on an August 2014 entry (as 70% of students do), then you’re looking at an early decision deadline in early October (2013) or a regular decision deadline in April (2014).
• If you opt for a January start date, then your application deadline is in early October (2013).

See the CBS site for more info.

For specific advice on how to get into CBS, check out our Columbia B-School Zone. For one-on-one guidance through the application process, see our MBA Application Packages.

Those October deadlines will be here before you know it, so hurry up and tackle those applications!








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Columbia B-School Receives $100 Million Gift from Wharton Alum

Columbia Business School

Columbia Business School

Last week Wharton alum and longtime Columbia board and community member Ronald O. Perelman donated $100 to Columbia Business School.

The gift will help fund new programs on the new CBS Manhattanville campus. One of the two buildings on the new campus will be named for Perelman – the Ronald O. Perelman Center for Business Innovation. The building will be lay opposite the Henry R. Kravis Building, a building named for a donor of the same $100 million amount in 2010.

Last year Perelman donated $25 million to UPenn to create the Center for Public Science and Economics, and another $20 to UPenn’s new Perelman Quadrangle.

In a Poets & Quants article on the donation, Glenn Hubbard, dean of CBS says:  “The Perelman Center will allow Columbia Business School to continue pioneering breakthroughs in management education, such as moving beyond functional expertise or siloed learning and ensuring a more integrated curriculum for our students. It will help us create the classrooms of tomorrow and foster an even greater collaborative spirit among recruiters, students, alumni, and faculty members, paving the way for a stronger network and more meaningful outcomes for our community.”

For more info, you can check out the P&Q post, as well as a New York Times article, “Perelman Pledges $100 Million to Columbia Business School.”

You can read an article on the largest b-school donations by heading here: “Largest Donors to Business Schools,” also on Poets & Quants.








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Columbia Business School Student Interview: Sushi is 15 Minutes Away

Columbia Here’s a talk with Tom, a SoFi scholar and current student at Columbia Business School. Tom is a U.S. Army veteran who loves b-school so much, that’s he’s trying to extend his education and stay for another year! Read on for some excellent advice about applying to Columbia (or to b-school in general). Thanks Tom!  

Accepted: Let’s start by getting some background info: Where are you from? Where and what did you study as an undergrad?

Tom: I’m from the Bay Area in California (Newark) and went to the military academy at West Point for undergrad.

Accepted: How did your experience in the U.S. Army lead to you wanting to pursue an MBA?

Tom: I helped with development and created jobs by hiring local nationals in Afghanistan during one of my deployments. I guess that planted the seed. I was involved with the basics of monitoring cash flows, reviewing business agreements, and negotiating contracts—albeit in more simplistic, yet arduous conditions than the confines of graduate school. I also enjoyed managing people, resources, and projects. If I wanted to leave the Army and continue to do those things without taking too much of a step backwards in my career, then an MBA was crucial.

Accepted: Was the transition from military life to student life difficult?

Tom: I don’t think I had a difficult time with the transition. I fully embraced being a civilian and tried not to compare the new environment with the one in the past. Military life and civilian life is completely different—I think those who struggle with the transition often forget about that and want to resist the change as much as they can. I also laid out the foundations of my transition by being proactive with networking and reaching out to various mentors who were more than willing to help me along the way. Months before transition, I did everything I could to prepare myself for what laid ahead. It was like training for a marathon. Transition is a total mental and physical process that requires the same level of devotion.

Accepted: Can you tell us about your experience with SoFi? How did you find the organization? How have they helped you in your b-school journey?

Tom: A fellow veteran & friend of mine recommended that I check out the company. He knew I was interested in working in technology and in the startup scene. I researched SoFi and was amazed by how they were turning an inefficient and antiquated model upside-down. I got excited and after a few phone calls and e-mails, was able to help them out as a MBA student ambassador here at Columbia Business School. They’ve been so great to work with and it’s a model that I’m completely confident in—so much so that I took out a loan through them as soon as I could. This past December, they even hosted a few students at Columbia during an education-startup networking event. It was a great turnout and really started generating the conversation about disrupting outdated models and looking into working either within the social impacting sectors or with startups.

Accepted: What do you plan on doing once you receive your MBA?

Tom: Try to see if I can extend my MBA for another year :) .

Accepted: What was your admissions experience like as an “older” applicant? And what is your current experience like as an older student?

Tom: I don’t necessarily feel different as an older candidate. I think we reference old as being more experienced, but younger candidates/students can have or bring the same amount of experience as older ones. I know there’s a perception that older candidates will have a harder time being accepted into business school. I can’t say definitively that statement is true. But if you have relevant experience under your belt and understand your projected career demographics, age shouldn’t be an issue. If you see that it is, then you need to re-evaluate whether business school is the right thing to do based on your timeline (specifically for career changers).

Accepted: What is your favorite thing about Columbia Business School? Least favorite thing?

Tom: The people are amazing, bar none. As a veteran who puts a high standard on personal relationships like those established in the military, Columbia has exceeded my expectations. Whoever said Columbia students are cut-throat clearly never set foot on the campus here. Also, location, location, location! I can see a Broadway play on a random Wednesday night, have sushi delivered to my door in 15 minutes, or jog in Central Park. Plus, it’s pretty cool to say that you live in New York City! Least Favorite—Too many options, not enough time to do them all.

Accepted: Can you share some admissions advice for applicants who may be applying to Columbia Business School (or general advice)?

Tom: Start early! The MBA application process is a journey in itself as you reflect on your strengths, weaknesses, career goals, and personal motivations. Second, schedule on your calendar—literally—an hour or two daily, weekly, or whatever to work on your application. You’ll tend to do it if it’s actually blocked off instead of just mentally telling yourself you’ll do it. Third, Columbia has a rolling admissions policy—it’s always better to submit your application in early rather than at deadlines. Plus, nothing’s better than to have your admission’s decision in before the holiday season rolls around.

Do you want to be featured in Accepted.com’s blog, Accepted Admissions Blog? If you want to share your MBA/EMBA journey with the world (or at least with our readers), email us at mbabloggers@accepted.com.








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MBA Admissions: Columbia Business School & Entertainment/Media

ColumbiaA quick glance at Columbia Business School: Columbia currently ranks in eighth place as one of the best business schools, according to US News & World Report (March 2012). It is known for having a particularly strong media and entertainment track.  

Columbia’s Class of 2014 and Media/Entertainment

5409 people applied to Columbia Business School; 741 applicants were accepted. The middle 80% of accepted students had GMAT scores in the 680-760 range. The Columbia Business School class of 2014 has an average of five years of work experience and the average age of incoming students is 28-years-old.

Undergraduate majors:

  • Social Sciences – 31%
  • Business – 30%
  • Engineering – 12%
  • Sciences – 8%
  • Humanities – 8%
  • Other – 7%
  • Technology – 2%
  • Arts – 2%

The greatest number of students entered CBS with industry experience in financial services (28%). 8% had prior experience in marketing/media.

CBS Academics Related to Media & Entertainment

Students are required to take two full core courses and 12 half-term core courses, three of which are chosen from the “flex-core” menu.

In 2013, the core requirements will change. Students will take one full and 10 half-term required core courses in their first year.

First Term Core Courses

 “Flex-Core” Menu

Students who wish to pursue careers in the entertainment industry would select their first year electives and second year courses from the courses listed below.

Columbia CaseWorks Cases that will be of interest to students pursuing careers in the entertainment/media sector include:

(See full list here.)

Entertainment/Media Research Centers & Conferences at Columbia Business School

CBS Entertainment/Media/Technology-Related Clubs

Media/Technology Hiring Stats at Columbia Business School

In 2012, 7% of CBS graduates accepted full-time job offers in the media industry and 7% in the technology industry.

Industry Percent Base Yearly Salary Range ($)
Entertainment (Film/Music/TV/Sports/Publishing <1% 80,000 – 106,000
Technology (Internet/E-Commerce) 4.9% 55,000 – 148,000
Technology (Software/Telecom) 1.9%

80,000 – 125,000

Other <1% 87,000 – 108,000
***

For 2012 summer internships (for the class of 2013), the hiring stats are as follows:

Industry Percent Base Monthly Salary Range ($)
Entertainment (Film/Music/TV/Sports/Publishing 2.4% 3,200 – 6,400
Internet/E-Commerce 5.5% 1,000 – 8,000
Software/Telecom 3.7% 1,600 – 9,250
Other <1% 4,000 – 6,880

***

See a list of CBS employers here.

Are you applying to Columbia Business School? Please see our Columbia B-School Zone and Columbia Business School Application Packages for more information on how Accepted.com can help you get accepted.




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What’s New at Columbia Business School?

Columbia

“Enthusiasm and warmth.”

During my recent trip to New York City, I met with Amanda Carlson, Assistant Dean of Admissions, and Christina Selby, Director of Admissions, at Columbia Business School. The weather was cold and dreary, but the enthusiasm and warmth in the CBS admissions office was palpable. Since I wasn’t conducting a formal interview and didn’t record our conversation, I can only share impressions and highlights. Here they are:

  • New Core Curriculum Amanda and Christina shared with me the new core curriculum, which will be used starting Fall 2013. It will increase the number of electives students can take in the second semester of the first year of the full-time MBA program by one full class and two half courses. One of the goals here is to enable students, especially career changers, to take classes relevant to their career goals early in their MBA, enhance their productivity and value during the internship, and ultimately improve the prospects that they receive job offers from their internship employers.
  • Application volume. Application volume  at CBS is up, to date.
  • Executive MBA and MBA admissions in the same office. This change actually occurred three years ago. Both women believe the change allows for a more efficient admissions process for both programs. They feel they can better guide applicants to the right program for them.
  • Executive MBA or Full-time MBA. I asked about the more experienced applicants deciding between EMBA or full-time. They said at CBS there are a few key factors to consider, especially for more experienced applicants.
    • The full-time MBA is more appropriate for someone wanting to change careers. EMBA students are not eligible to participate in the on-campus internship recruiting.
    • EMBA students tend to be more advanced in their careers; applicants need to decide with whom they want to study – and network – more experienced students or students at an earlier stage of their careers.
    • EMBA students spend as much time in class and have the same professors as the full-time MBA students.
    • Amanda has just finished her CBS EMBA-Global Asia program. While happy to finally get some free time back into her life, she was thrilled with the program. She repeatedly spoke enthusiastically about the professors, but she particularly enjoyed their ability to bring leading practitioners to her classes. For example she recently completed a retail marketing class and had the executives from Bergdorf Goodman and Bloomingdales, among others, present as part of this class. She feels she can apply much of what she has learned directly and immediately to her work.

I deeply appreciate Amanda and Christina sharing their time and knowledge of Columbia Business School. While the sky may have been a dull, ho-hum gray, Columbia Business School buzzes as much as the streets of New York.

Linda Abraham By , president and founder of Accepted.com and co-author of the new, definitive book on MBA admissions, MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools.


Financial Times’ 2013 Global MBA Rankings

B-School Rankings

Harvard Business School

Drum roll please…The Financial Times ranks the top 25 global b-schools as follows…

1. Harvard Business School
2. Stanford Graduate School of Business
3. University of Pennsylvania – Wharton
4. London Business School
5. Columbia Business School
6. INSEAD
7. IESE Business School
8. Hong Kong UST Business School
9. MIT Sloan
10. Chicago Booth
11. IE Business School
12. UC Berkeley Haas
13. Northwestern Kellogg
14. Yale School of Management
15. CEIBS – China
16. Dartmouth Tuck (tied)
16. Cambridge Judge (tied)
18. Duke Fuqua
19. Switzerland (tied)
19. NYU Stern (tied)
21. HEC Paris
22. ESADE Business School – Spain
23. UCLA Anderson
24. Oxford Saïd (tied)
24. Cornell Johnson (tied)

(You can read about the FT’s ranking methodology here.)

A few points of interest (from the FT’s lead article)

  • 51 of the top 100 schools are located in the U.S. including 6 schools in the top 10.
  • 26 of the top 100 schools are located in Europe. London Business School is the top school in that region.
  • 14 of the top 100 schools are located in Asia (up from 12 last year). Hong Kong University of Science and Technology is the top b-school in that region.
  • Since 1999 when the FT began publishing MBA rankings, only four schools have ranked in first place: HBS, Stanford GSB, Wharton, and London Business School.
  • The male-female salary gap this year has narrowed for the first time. Instead of the traditional $20,000 pay gap (three years post-graduation), the gap is down to $10,000 at $126,000 average salary for women and $136,000 average salary for men.

FYI: Poets & Quants published a critique of the 2013 FT ranking in “Stanford Alums Make the Most Dough.” In this article, John Byrne, rankings savant and designer of the original BW rankings, points out anomalies and weaknesses in the FT results.

MBA50 provides additional analysis in “The FT Full-Time MBA Ranking 2013 – Winners and Losers.” Its final line sums up all the hub-bub about rankings – any rankings – beautifully: “Only you can work out the best business school in the world…for you.” ,

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Admissions Trends to Watch in 2013

2013 Trends

Trends for 2013

2012 has been an exciting year. Experimentation in applications including interviews and essays has marked the most recent admissions cycle. In addition, the recession, growing concern about rising tuition and student debt, and the promise of MOOCs is shaking the world of higher education.  But let’s leave the 35,000 foot view of last year and gaze into the crystal ball for next year.

Trends for 2013

  1. Increased use of MMI in medical school admissions will continue.
  2. For law school, an increasingly practical approach to legal education with more opportunities for externships, internships, and coursework related to legal practice.
  3. More new one-year specialized masters programs like UM’s Masters in Entrepreneurship or Rochester Simon’s menu of one-year specialized masters programs as well more accelerated MBA programs or expansion of existing ones, like those at Kellogg, Columbia, and Cornell. These shorter programs, as well as part-time programs and one-year programs abroad, will present increasing competition to the traditional full-time, two-year U.S. MBA programs.
  4. More experimentation with the MBA interview.  I predict more group interviews, as was introduced by INSEAD and Wharton in the last two years. I also predict continued experimentation with essays and attempts to find alternatives to essays, probably using media other than the written word.
  5. Continued growth of Asian MBA programs as continuing economic contraction in Europe, increasingly restrictive visa policies there, and the relatively strong Asian economy encourage Asian business schools’ growth and competitiveness.

How did I do in 2012?

So that’s what I foresee for this year, but how did last year’s predictions stack up?  How cloudy was my crystal ball. Well I predicted:

  1. Interview experimentation, specifically more use of team interviews for business school. On the money!  :-D
  2. “The trend towards more openness with data (in law school admissions) will spill over to MBA programs.” Not sure here. I think so, but can’t point to anything specific.
  3. “Expect more focus on realistic, well-reasoned goals in all areas of graduate admissions.” Again, I think this is true, but I can’t point to any specific evidence. Jan. 3 2013 News Flash (Edit): I now have some evidence. Today’s Wall Street Journal article M.B.A. Pop Quiz: Are You Employable? reports on increasing number of business schools that are have career services weigh in on admissions decisions.
  4. Increased Flexibility in B-School Curricula.” I expected more schools to move toward the Chicago Booth, UCLA and Wharton models where general requirements can be taken later in one’s b-school career.  Frankly, I haven’t seen this development.

And what did I miss entirely? The shrinking of the MBA application. There have been fewer essays almost across the board.

So my crystal ball definitely had some inaccurate refraction last year. Let’s see how I do in 2013.

Linda Abraham By , president and founder of Accepted.com and co-author of the new, definitive book on MBA admissions, MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools.



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Columbia Business School MBA Interview with Cassandra Pittman

Cassandra PittmanHere’s a talk with Cassandra Pittman, a former admissions committee member at INSEAD and recent graduate of Columbia Business School. Thank you Cassandra for sharing your thoughts and experiences with us!

This interview is the latest in an Accepted.com blog series featuring interviews with current MBA students, offering readers a behind-the-scenes look at top MBA programs. We hope to offer you a candid picture of student life, and what you should consider as you prepare your MBA application.

Accepted: First, can you tell us a little about yourself – where are you from? What and where did you study as an undergraduate and when did you graduate?

Cassandra: I grew up mostly in California, but moved to London when I was 18 to attend Richmond: The American University in London. I graduated in 2002 with a degree in International Relations and then moved to Brussels to pursue my MA in European Integration and Development at the Vrije Universiteit Brussel. I completed that program in 2003 and moved back to London.

Accepted: I see from your LI profile that you’ve worked at INSEAD and London Business School (and studied at INSEAD). Can you talk about your experience with these European business schools?

Cassandra: My experience with both schools was absolutely fantastic. Both have great programs and communities, and a true commitment to developing truly global business leaders.

I had the special opportunity to attend one of INSEAD’s Management Acceleration Program while I was working there. It was this program that first got me seriously thinking about pursuing an MBA. I already knew the INSEAD community was fantastic, and with the opportunity to experience it first hand, I was also overwhelmingly impressed with the quality of the teaching and thought leadership. It is also one of the few executive education programs in which graduates are granted alumni status.

I owe so much of where I am now to my experience at both schools. Not only did I learn and grow professionally, I also met and worked with amazing people from all over the world. I met many of my best friends through work I did at LBS and INSEAD – friendships which now span literally every corner of the globe.

Accepted: Why did you decide to attend Columbia Business School? 

Cassandra: I felt I had reached a crossroads in my career; I had learned enough about my role that I didn’t feel challenged on a daily basis and I knew that if I took one more step up in the education industry, it would be difficult to ever try anything else. I also knew that if I was going to go to business school in the US, Columbia was the only school I’d want to attend. Quality – in teaching, in rankings, etc. – was obviously a top priority, but equally important to me was the diversity in the class. I joined Columbia’s January term, which is about 50% international.

Accepted: What were some of your favorite things about Columbia? Are there any things you wish would have been different about the program?

Top three best things about Columbia:

1) The people, especially my fellow classmates.

2) The location. For professional, personal, and social reasons New York City simply can’t be beat.

3) The University. The CBS experience extends beyond CBS to the knowledge, resources and network of one of the best university’s in the world.

I started the program in January 2011. At the time, CBS did not have grade non-disclosure. I believe strongly that GND helps to foster a strong, more collaborative community and allows students to stretch themselves in challenging electives that cover unfamiliar subject matter. While I was a student, we voted to adopt GND, which was a welcome change. In my perfect world, we would have had it from our first semester (in time for Corporate Finance!), but, thankfully, future classes won’t have the same problem.

Accepted: I see you are now working at Capgemini Consulting. Can you tell us about the role Columbia played in securing that position?

Cassandra: There is no way I’d be at Capgemini now if it weren’t for having gone to CBS. Career Services provided the gateway and structure for the career search, but at least as important were my classmates. I can’t tell you how many hours we spent giving each other mock cases, and the student run clubs also provided invaluable information for interview preparation.

Accepted: Do you have any advice for some of our applicants who will be applying to Columbia?

Cassandra: Do well on your tests, of course, but know that that is not going to make you stand out. Identify what your story is and tell it in a compelling way. Oh, and don’t freak out in week two of Corporate Finance. Although it won’t seem this way at the time, I promise you will know your stuff by the time final exams roll around.

For one-on-one guidance on the Columbia application, please see our Columbia Business School packages. For specific advice on how to create the best application for CBS see Linda’s Columbia 2013 Essay Questions, Deadlines, and Tips.








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Top B-School App Volume Plummets

applications go down at top b-schools

Applications are down at top b-schools

A recent Bloomberg Businessweek article explains that as Wall Street faces turmoil, applications go down at top b-schools with close finance industry ties, specifically Columbia Business School and NYU Stern.

Half of Columbia’s 2012 graduates entered financial services, with 18 MBAs heading to Goldman Sachs alone. This year, Columbia experienced a 19% decrease in full-time MBA applications.

According to Columbia’s vice dean, Amir Ziv, “There’s merit to the argument that if the financial industry isn’t doing well, it should hit schools that are more exposed to it than others. In the long run, if it’s not doing well, you’ll have fewer students interested in schools that are excellent in finance.”

Last year, NYU Stern sent 46% of its graduating class into the financial service industry. This year, applications are down 12%.

The hit on application volume is much lighter, the article goes on to say, at schools that rely less on Wall Street jobs. At Harvard Business School, for example, applications are down only 2%, and at Wharton, only 1%. These schools, as well as Chicago Booth which has also experienced only a slight decline in applications, report that about 40% of 2012 graduates entered the financial services industry.

The Graduate Management Admission Council (GMAC) reported that interest in financial jobs has been down since 2008 (with a short upward jump in 2010).

A Poets & Quants article shows that despite these declines, Columbia has a silver lining to celebrate: It just received an anonymous $25 million gift. And let’s not forget the $100 million gift CBS received two years ago.

For more information on the current application volume drops, please see “Chicago Booth Apps Down 3%” and “Columbia MBA Apps Plunge 19%,” two more recent P&Q articles.

My Take + Takeaways for Applicants:

I’m not convinced that the sharp plunge for Columbia and serious drop for NYU is solely due to their ties to Wall Street. Chicago, Wharton, and Yale, for example, send and receive similar percentages of their classes to and from Wall Street and suffered much smaller drops in application volume. Lack of no-co-signer loans for international applicants certainly is likely a contributing factor at CBS. I also saw some speculation that the documentary Inside Job, which does not portray Columbia’s dean favorably, may also have hurt the school.  Dependence on Wall Street accounts for some of the drop, but I don’t believe that it accounts for all of it.

However, as both Poets and Quants and Bloomberg Businessweek point out, the drop means a higher acceptance rate at Columbia and NYU. It means that if Columbia is to maintain its high average GMAT score, it will need to be a little less choosy about grades or extra-curriculars. It may welcome (and again be a little less choosy) about non-financial types so that it can diversify. (FYI: Diversification is one of those things b-schools say is a good thing.)

At the same time, it’s too early to break out the champagne in anticipation of an easy acceptance at this Ivy League program. If Columbia admits the same number of applicants as it did in previous years, even with the drop in applications, it will still have only an acceptance rate slightly above 20%. While significantly higher than Columbia’s 15.9% acceptance rate in 2011, CBS will still reject roughly four applicants for every one that it accepts.

If you take the purpose-driven approach to admissions that I advocate, apply to Columbia, NYU, and any other program if you feel it supports your goals and that you have a reasonable chance of acceptance. Columbia has excellent programs in value investing, private equity, real estate, luxury goods marketing, retail, and a host of other fields. If those programs will help you achieve your goals, your chances of acceptance have improved and the quality of those programs has not changed. BUT, you will still need to do better than the competition. You can just expect less competition than those applicants who applied two years ago, when Columbia accepted approximately one out of six applicants.

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Columbia 2013 MBA Application Questions, Deadlines, Tips

Columbia Business School

Columbia

My tips are in blue below.

Columbia Business School MBA Essay Questions

Applicants must complete one short answer question and two essays.

Short Answer Question

What is your immediate post-MBA professional goal? (200 characters maximum)

Note the character limit. This response must be short and sweet. What do you want to do professionally in which industry immediately after earning your MBA? You may want to provide a geographic location if you have one and it is important to your MBA goal. The word immediate is added this year. 

Warning: This question is not asking about intended area of study while in business school or a non-professional goal.

Essays

1 A. Why are you pursuing an MBA at this point in your career, and how do you plan to achieve your immediate and long term post-MBA professional goals? (Maximum 500 words)

Since you will have stated your immediate post-MBA professional goal in the previous answer, you can use this essay to expand on it. Where do you see yourself headed long-term? Why is now the right time for you to pursue the degree? What experiences convinced you that you need an MBA? And if there are any influential aspects of Columbia’s program that you will not mention in 1B, you may to mention them here as part of the answer to how you intend to pursue your post-MBA goals. Finally, please note that CBS is asking only about professional goals in this question.

1 B. Please view this video, entitled Community at Columbia. Diverse, tight-knit clusters and carefully selected learning teams are defining features of the first year at Columbia Business School. Along with more than 100 student organizations and countless events each semester, the cluster system helps to create a supportive and devoted lifelong community. Describe why you are interested in becoming a part of the Columbia community. (Maximum 250 words)

CBS is looking for fit and thought in this new question. This is all about “Why Columbia?” Why do these distinctive elements of Columbia’s community — the clusters, learning teams, and active on-campus life — appeal to you?  Which of those 100+ organizations and myriad events do you want to participate in? Tie that interest to the professional goals you elucidated in 1A.

2. Describe a personal experience and how it has influenced who you are today. This essay should have a personal rather than a professional focus. (Maximum 500 words)

Do you have any defining moments? What was a seminal experience in your development and maturation? What happened? What was the impact upon you? What do you do differently as a result? This essay should provide a glimpse into the non-professional side of you.

Optional. An optional fourth essay will allow you to discuss any issues that do not fall within the purview of the required essays.

Clearly you can use this optional essay question to address a weakness in your profile or qualifications, but in my mind, this question is also open-ended enough to allow you to discuss a diversity element in your personal background or simply some unique area of interest. Also, tucking a weakness explanation somewhere else would allow you to end the application with a strength and not a flaw.

Don’t use this essay as a grand finale or wrap up. And definitely don’t use it to rehash your reasons for wanting to attend Columbia; those reasons should be perfectly clear from the required 1A and 1B. If you decide to respond to this essay, use it to educate the reader about another talent, interest, or commitment of yours. As always try to show leadership and impact. In short, give them more reasons to admit you.

Columbia Business School Application Deadlines

August 2013 Entry

Early Decision: October 3, 2012

Merit Fellowship Consideration: January 9, 2013

Regular Decision: April 10, 2013

January 2013 Entry

October 3, 2012

All deadlines are 11:59 p.m. EST on the date listed.

If you would like professional guidance with your Columbia  MBA application, please consider Accepted’s MBA essay editing and MBA admissions consulting or our Columbia Business School MBA Packages

Linda Abraham

By , president and founder of Accepted.com and co-author of the new, definitive book on MBA admissions, MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools.