HBS. Kellogg. INSEAD. Emory. More and more MBA programs ask you to answer one or more required questions and then ask you to respond to X out of Y prompts. The choice immediately poses a problem or at least an issue to think about: Which questions should you respond to? I’ll tell you in this…
Personal Branding in Admissions
The term “personal brand” is bandied about a lot in admissions. I don’t claim to be an expert on branding, but after fifteen years editing essays and advising applicants, I know a bit about admissions. I see the concept of “personal brand” as a threat and opportunity for applicants. Want to know more? See this…
Application Boxes Should Do the Heavy Lifting
For one of Accepted’s first forays into video, I decided to focus on application boxes, the mundane, pedestrian elements of an application that frequently are not given appropriate attention. Please watch the video to see how you make the ordinary into extraordinary, value-added elements of your application. Since this is our first attempt at providing…
