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I will wrap up this series with a few additional points. Creating a backup plan Think you’re done with MBA goals? Think again… In the current global economic volatility, having a backup plan for your immediate post-MBA goal can be not only good planning for you, but also enhance your goal essay’s credibility. It’s particularly …
Short- and long-term goals Before you start drafting your MBA goals essays, work out three levels of goals: short-term, intermediate, and long-term. It helps to have this whole picture in your mind regardless of where you’ll “zoom in” for a particular essay. Short-term applies to the timeframe immediately post-MBA to about two years later; intermediate …
By following the advice in the previous post you can create goals that are clear, credible, and convincing, but they won’t necessarily be exciting. They won’t make the adcom reader think as she reads, “Wow, it would be great if he could do that!” And this latter reaction is really what the goals essay should …
“I want to move from the buy side to the sell side.” “I want to shift from technology consulting to investment banking.” Not goals. An engineer once said to me, “I want to go into either finance or consulting.” Not goals. A goal isn’t something you want, it’s something you do, something you want to …
A few years ago, in the good old days when Wharton still offered feedback to rejected applicants, I talked with a potential client who was reapplying to Wharton. I asked him whether he’d obtained feedback on his application, and he said yes. Well? “Actually they said they really liked my application. They said I was …
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