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London Business School MBA Essay Tips and Deadlines [2023 – 2024]

If you are looking for a globally focused MBA program in a city bursting with culture, finance, and industry, then London Business School (LBS) is certainly one to consider. 

Strong applications to LBS demonstrate applicants’ global interest (even without global experience, per se), curiosity to learn alongside people from diverse backgrounds and experiences, and a passion for impact.

Ready to get to work on your LBS application? Read on.

London Business School application essay tips

LBS required essay question

What are your post-MBA goals and how will your prior experience and the London Business School programme contribute towards these? (500 words)

This question is a mainstay in the LBS application – a straightforward career goals question. You need to demonstrate in the first paragraph that you know what you want to be doing after the MBA, and it had better excite LBS. They are looking for applicants who have a global outlook, are committed to challenging the status quo, and want to make an impact on business.

In general, I find that for this essay, you should apply one-third of the word limit to defining your goal, one-third to summarizing what you have gained from your career and how it has prepared you for your intended career path, and one-third to how the LBS education will complement that experience to propel you to attain your goals. Please note that devoting one-third to each section is a guideline, however, not a rigid rule.

London Business School optional essay question

Is there any other information you believe the Admissions Committee should know about you and your application to London Business School? (500 words)

LBS has allotted a decent amount of space for this essay, which is a subtle hint that the adcom is open to hearing more from applicants here. I always advocate writing the optional essay, but in this case, I highly recommend it because the program’s one required essay gives you limited room in which to share details about your past experiences.

In particular, , changed the status quo, made an impact, or navigated cultural differences would make great stories for this essay if you weren’t able to include them in the required essay.

For expert guidance with your London Business School MBA application, check out Accepted’s MBA Application Packages, which include comprehensive guidance from an experienced admissions consultant. We’ve helped hundreds of applicants get accepted to b-school and look forward to helping you, too!

London Business School 2023 – 2024 application deadlines

Consult the London Business School website for the most up to date information.

London Business School class profile

Here’s a look at the LBS MBA Class of 2024 (data taken from the LBS website):

Enrollment: 509

Women: 37%

Nationalities represented: 74

Nationality by region:

  • Central/South America: 17%
  • Europe (excluding United Kingdom): 15%
  • North America: 15%
  • South East/East Asia: 15%
  • United Kingdom: 9%
  • Middle East: 7%
  • Oceania: 4%
  • Africa: 3%

Industry backgrounds:

  • Consulting: 30%
  • Finance/Accounting: 25%
  • Other: 10%
  • FMCG/Retail/Luxury Goods/E-commerce: 9%
  • Manufacturing/Engineering/Construction: 6%
  • IT&T: 5%
  • Energy/Power Generation: 5%
  • Automotive/Aerospace/Transport/Logistics: 3%
  • Healthcare/Pharmaceuticals/Biotech: 3%
  • Public Sector/Not for Profit/Education: 3%

By Jennifer Bloom, admissions consultant at Accepted for 20 years and Certified Professional Resume Writer (CPRW). She is an expert at guiding you to produce application materials that truly differentiate you from the rest of the driven applicant pool. If you would like help with your application, Jennifer can suggest a number of options that work with any budget. Want Jennifer to help you get accepted? Click here to get in touch!

Related Resources:

Jennifer Bloom: Admissions consultant at Accepted for 20 years and Certified Professional Resume Writer (CPRW), Jennifer Bloom is an expert at guiding you to produce application materials that truly differentiate you from the rest of the driven applicant pool. If you would like help with your application, Jennifer can suggest a number of options that work with any budget.
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