Bloomberg Businessweek ranks undergraduate business programs similarly to how it ranks the MBA programs, a combination of student satisfaction and recruiter satisfaction surveys from 2010-12 spiced with data like median starting salary for grads, which schools send the most grads to top 35 MBA programs, and “academic quality” indicators let average SAT scores, student faculty ratios, and average class size. For details, please see How We Ranked the Schools.
|2012 Rank||School||2011 Rank|
|1||Notre Dame (Mendoza)||1|
|8||Washington U ( Olin)||14|
|9||Boston College (Carroll)||16|
|10||UNC-Chapel Hill (Kenan-Flager)||8|
The chart shows very little change in the top five, and a little more change in positions 6-10. Notably Washington University and Boston College moved up from 16 and 14 to 8 and 9 respectively.
A few interesting factoids in the analysis provided in “Behind the Ranking: What the Numbers Show.”
- The most popular majors were finance (26%), accounting (24%), and marketing (18%). Finance’s popularity is somewhat surprising because hiring and bonuses are down in the field. Hope springs eternal…
- Half of all business students intend to pursue an MBA later in their career.
- The class of 2012 is more optimistic than the Class of 2011.
- That optimism isn’t unfounded: More employers are recruiting at undergrad business schools.
Given the widespread interest in obtaining a degree later, I was curious about the “MBA Feeder Rank.” BW identifies those schools that “send the most grads to the 35 top MBA programs identified in previous Bloomberg Businessweek rankings” and ranked from 1-10, that ranking is:
- UVA (McIntire)
- Washington U – St. Louis (Olin)
- Carnegie Mellon (Tepper)
- Cornell (Dyson)
- MIT (Sloan)
- Georgetown (McDonough)
- UC Berkeley (Haas)
- Michigan (Ross)
- Emory (Goizueta)
- William & Mary (Mason)
Obviously, these numbers are somewhat surprising. (Wharton comes in below Mason? I guess you could argue that the Wharton grad doesn’t need an MBA.) More surprises are in store if you just ranked the schools by “academic quality indicators.”
1. Wake Forest
3. Penn (Wharton)
3. UC Berkeley (Haas)
3. Richmond (Robins)
3. Carnegie Mellon (Tepper)
7. Notre Dame (Mendoza)
7. UVA (McIntire)
7. MIT Sloan
7. UNC Chapel Hill (Kenan-Flagler)
7. NYU (Stern)
Don’t some of these numbers look fishy? Think about it before you rely too much on the rankings.
By Linda Abraham, president and founder of Accepted.com, and author of the recently released MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools.