The London Business School Masters in Management application essay questions indicate that the adcom values and seeks applicants who have self-understanding and the ability to reflect, self-reflect, and self-critique. For people who are just starting their careers and don’t yet have a lot of real-world experience to draw from, these qualities will facilitate their gaining the most from the program and charting an appropriate path forward.
The LBS MiM essay questions also reflect the program’s requirements for strong communication skills. They require you not just to cite facts but to express ideas, evaluate qualitative factors, and draw insights.
Question 1: How will the Masters in Management or Global MiM help you grow academically, professionally and personally? (600 words maximum)
A simple and sensible approach to this essay is to break it into the three sections per the question – academic growth, professional growth, and personal growth. To make the essay engaging and compelling, you must include relevant detail on each topic.
For each of the three sections:
• Identify 1-3 specific, meaningful ways you hope to grow through attending the LBS MiM program. For most people, the professional growth will be the largest section (the sections need not all be of equal length) – and it should include some discussion of your goals.
• Identify specific aspects of the program that will facilitate or enable that growth.
In addition, in some sections (particularly academic and professional), it can be helpful to include a mention of something you’ve already done or achieved, to show a progression. Doing this also allows you to highlight an impressive or distinctive experience that you want to bring to the adcom’s eye.
Question 2: How will you impact the London Business School community? (400 words max)
This question is a great opportunity to differentiate yourself and spotlight important accomplishments. Having an impact means contributing based on what you have done, experienced, and/or learned (and, sometimes, endured…). To identify the best topics, consider drawing from your work or internship experience, personal interests, academic experience, distinctive or unusual aspects of your background, etc. Most people will do best by discussing 2-4 topics, for each topic describing the experience you’re drawing from and then explaining – in specific terms – how it will allow you to contribute to the LBS community.
Question 3 (Global MiM applicants only): Global MiM applicants will be required to complete an additional video essay component of the application via Kira Academic. You will receive the details of how to access your video questions via Kira within one week of submitting your application. If you do not receive the instructions within this timescale please contact us. Please note your application will not be considered complete until the video portion of your application has been submitted.
If you aren’t accustomed to doing video presentations, put some effort into visual elements like background and lighting. Keep the background simple, clean, and uncluttered. Have the light behind the camera and shining on you. Dress professionally. Also, practice – make up some sample/test questions and practice answering into a video camera, so that when the time comes you’re comfortable talking to the camera and can respond succinctly and engagingly. Oh, and remember to smile!
Cindy Tokumitsu, has advised hundreds of successful applicants, helping them gain acceptance to top MBA and EMBA, master, law, PhD and medical programs,with special emphasis on MBA and EMBA and other business programs in her 15+ years with Accepted. She would love to help you too. Click here to get in touch!
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